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The Travelling BTV Express begins its sojourn along Singapore’s busiest shopping district—Orchard Road.

A temporary store located in a 25-square-metre space at the intersection of Takashimaya Shopping Centre and Wisma Atria, The BTV Express, is Beyond The Vines’ first pop-up shop happening from 2nd to 12th December 2022.

The Travelling BTV Express begins its sojourn along Singapore’s busiest shopping district—Orchard Road.

A temporary store located in a 25-square-metre space at the intersection of Takashimaya Shopping Centre and Wisma Atria, The BTV Express, is Beyond The Vines’ first pop-up shop happening from 2nd to 12th December 2022.

The Travelling BTV Express begins its sojourn along Singapore’s busiest shopping district—Orchard Road.

A temporary store located in a 25-square-metre space at the intersection of Takashimaya Shopping Centre and Wisma Atria, The BTV Express, is Beyond The Vines’ first pop-up shop happening from 2nd to 12th December 2022.

The Travelling BTV Express begins its sojourn along Singapore’s busiest shopping district—Orchard Road.

A temporary store located in a 25-square-metre space at the intersection of Takashimaya Shopping Centre and Wisma Atria, The BTV Express, is Beyond The Vines’ first pop-up shop happening from 2nd to 12th December 2022.

The open-plan kiosk intends to be an occasion to discover the brand’s bestsellers and a pit stop for customers to stock up on gifts for the season.

Drawing inspiration from the brand’s iconic ‘Blooth’ found in its flagship store and its trademark Engineer’s blue hue, the idea was to design a transient space where people converge and diverge. Adding to this design language, Beyond The Vines decided to use its archetypal crates, stacked to construct a counter showcasing products that are available for sale – Dumpling Bags, Poofy Pouches, wallets, and other lifestyle products.

The close proximity of The BTV Express kiosk to its flagship, the Design Store, makes it easy for one to continue their shopping journey and to peruse the brand’s wider range of products including ready-to-wear.

With plans for more pop-up stores around the world, The BTV Express is the pilot concept for the design studio.

The open-plan kiosk intends to be an occasion to discover the brand’s bestsellers and a pit stop for customers to stock up on gifts for the season.

Drawing inspiration from the brand’s iconic ‘Blooth’ found in its flagship store and its trademark Engineer’s blue hue, the idea was to design a transient space where people converge and diverge. Adding to this design language, Beyond The Vines decided to use its archetypal crates, stacked to construct a counter showcasing products that are available for sale – Dumpling Bags, Poofy Pouches, wallets, and other lifestyle products.

The close proximity of The BTV Express kiosk to its flagship, the Design Store, makes it easy for one to continue their shopping journey and to peruse the brand’s wider range of products including ready-to-wear.

With plans for more pop-up stores around the world, The BTV Express is the pilot concept for the design studio.

The open-plan kiosk intends to be an occasion to discover the brand’s bestsellers and a pit stop for customers to stock up on gifts for the season.

Drawing inspiration from the brand’s iconic ‘Blooth’ found in its flagship store and its trademark Engineer’s blue hue, the idea was to design a transient space where people converge and diverge. Adding to this design language, Beyond The Vines decided to use its archetypal crates, stacked to construct a counter showcasing products that are available for sale – Dumpling Bags, Poofy Pouches, wallets, and other lifestyle products.

The close proximity of The BTV Express kiosk to its flagship, the Design Store, makes it easy for one to continue their shopping journey and to peruse the brand’s wider range of products including ready-to-wear.

With plans for more pop-up stores around the world, The BTV Express is the pilot concept for the design studio.

The open-plan kiosk intends to be an occasion to discover the brand’s bestsellers and a pit stop for customers to stock up on gifts for the season.

Drawing inspiration from the brand’s iconic ‘Blooth’ found in its flagship store and its trademark Engineer’s blue hue, the idea was to design a transient space where people converge and diverge. Adding to this design language, Beyond The Vines decided to use its archetypal crates, stacked to construct a counter showcasing products that are available for sale – Dumpling Bags, Poofy Pouches, wallets, and other lifestyle products.

The close proximity of The BTV Express kiosk to its flagship, the Design Store, makes it easy for one to continue their shopping journey and to peruse the brand’s wider range of products including ready-to-wear.

With plans for more pop-up stores around the world, The BTV Express is the pilot concept for the design studio.

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